The International Hospitality and Tourism Management Bachelor Degree program is for those with a passion for crossing continents and cultures. Seekers of this degree are adventurous individuals with a strong desire to interact with people from around the world. They want to understand the cultural and personal needs of travelers so that they can provide them with the most fulfilling experience. Talented professionals in international hospitality and tourism management are responsible for creating the positive memories tourists remember for a lifetime.
Schiller International University’s students have the ability to transfer to any of its campuses worldwide without penalty. This unique opportunity for travel is an invaluable avenue for gaining personal contact with people from countries worldwide to enhance cultural awareness. In a field with emphasis on successful multi-cultural contact, this freedom to cross borders makes Schiller International University the ideal university of study for an Associate of Science degree in International Hospitality and Tourism Management.
International tourism is one of the fastest growing sectors in the service and business fields. This industry growth has created multiple job opportunities and intense competition. Schiller International University provides students with quality education by qualified and experienced instructors in subjects that prepare them to meet the market demands to gain employment in the field.
Home to numerous resorts, spas, theme parks and golf courses, Tampa Bay, Florida is the quintessential location to gain the professional skills necessary to enter this industry. Our proximity to so many tourist destinations allows many students to participate in local internships where application of learning is synthesized. Present day hotel and tourism professionals need to be tech savvy, skill oriented and able to travel the world over.
Industry-based internships are currently available only to students in the undergraduate program in International Hospitality and Tourism Management.
These internships provide opportunities to students to learn processes and practices in the real world. Students observe, learn and practice hospitality services in an American setting in:
- Hotels, Resorts & Motels
- Convention and Visitors Bureaus (CVBs)
- Chambers of Commerce
- Local and Regional Tourism Promotion Agencies
Students who have been enrolled in the undergraduate program in International Hospitality and Tourism Management for at least two full semesters (Fall and Spring) and are registered for full time study, i.e. 12 credits during the semester of internship, are eligible to participate. Contact the Schiller International University Internship coordinator for more details.
Offered at the following campuses:
Madrid and Distance Learning
International Hospitality and Tourism Management Bachelor Degree
Click to access the degree program brochure.
International hospitality and tourism is one of the fastest growing sectors in the service and business industries. The proliferation of golf courses, tennis and boating clubs, theme parks and other leisure and recreational activities has created a huge industry that provides many thousands of job opportunities. SIU’s unique program offers the opportunity to study at campus locations in both Europe and the United States.
Students completing this degree must complete the Associate of Science (AS) course requirements (60 credits) in International Hospitality and Tourism Management plus the courses listed below.
Graduates of the Bachelor of Science in International Hospitality and Tourism Management program will be able to:
- Apply knowledge, skills and experience through individual and team-based activities within a multi-cultural environment.
- Supervise key areas of hotel operations.
- Demonstrate knowledge of management of the tourism industry.
- Demonstrate critical thinking, writing, analytical and decision-making skills.
- Exhibit awareness and knowledge of industry trends and best practices.
Required General Education Courses Credits: 36
The course is a survey of European painting, sculpture and architecture of the Renaissance, Baroque, Rococo, and of the Romantic Realist and Impressionist periods. The course reviews distinct chronological and cultural periods. Students come to appreciate that art is not necessarily about the artist’s technical finesse, but it is about communicating an idea using visual language.
European History to 1815
The course provides a survey of European history from medieval era to 1815. This course familiarizes students with the mainline political, socio-economic and cultural development in this time period. Religious and military history is covered as well. It also shows students how Europe evolved from the fall of the Roman Empire through the Early Modern era. This course should provide students with general background material, serving as a compliment to their area of concentration or ad an introduction to further work in history or related fields.
This course reviews basic math fundamentals and introduces the student to concepts what he or she will need in other University courses. This course reviews, reinforces and develops algebraic skills in problem solving as well as functions, analytical geometry, sequences and series and linear programming. As a review of real numbers, the student is presented with methodology to solve linear equations and functional linear applications. The course then moves on to maximization and minimization techniques and probability and statistics. .A variety of practical problems are also introduced.
This course focuses on the reasoning and technical skills necessary for students to become proficient in applying the mathematical concepts and tools of calculus. This course emphasizes the applications of algebra to a variety of fields, including probability, statistics, and finance. It also covers mathematical modeling and set theory.
Introduction to international Relations
This course introduces students to the academic study of all aspects pertaining to the global states-system, the activities of non-state actors, and international organizations across national boundaries. As a branch of political science, International Relations concerns itself primarily with the affairs of the state, including its political systems and political actors. However, politics cuts across all the social sciences. International Relations involves not only philosophical and institutional matters, but also problems of economic, strategic, social, cultural and legal nature. Thus, the dominant feature of the course is presented as an interdisciplinary focus on the constellation of states and the myriad forms of global interdependence and interactions that exist. At center stage is the theoretical assumption of the sovereign equality of independent states. In addition, the study of International Relations as an academic discipline demands the ability to research and analyze sets of complex information from various sources. Hence, the course also aims to furnish entry level students with the terminology, concepts, tools, and confidence required to analyze the underlying course propositions in a more rigorous and systematic fashion. Through the study of concise historical themes, students are introduced to the key debates that function as evidence to bolster the rich academic literature on the subject. The course provides an overall view for understanding the basic origins of the present world system, the linkage between domestic and international politics, patterns of inter-state behavior, influences on foreign policies, and issues of the national interest.
Science and Society
This course looks at society as a whole through the lens of science and ethics. The course introduces the students to social concerns and advancements in technology in the following areas: nanotechnology, biotechnology, energy requirements, production, conservation, population growth, disease prevention, world food shortage, information technology and changing lifestyles and genetic engineering.
The course is an introduction to the scientific study of motivation, perception, meaning, learning, emotions, feelings and the psychological basis of behaviors. This course is meant to help students learn to think like a psychologist and to understand why scientific and critical thinking is so important to everything they do: from the decisions they make in their own lives to being wary of Internet scams, hoaxes and viral panics. The courses examines theories of personality and development, examining Freudian and post Freudian theories of personality, the way in which the brain, neurons and hormones affect psychological functioning, the basic principles of learning and the impact of social and culture on behavior, The course also shows how the mind, body and environment influence emotions, stress and health.
FR101, GE01, SP101
Beginning Foreign Language 1
This is a beginning course for students who wish to learn French. They will be introduced to basic grammar, vocabulary, phonetics and writing. Students will be able to participate simply, but consistently, in topics on everyday personal topics in the present time frame and to handle themselves in basic travel and social situations. By the end of the course the student will be able to manage everyday situations, maintain a simple conversation and read simple texts.
FR102, GE102, SP102
Beginning Foreign Language 2
This is the second of the beginning courses for students who wish to learn French. Using the same French method as FR 101, the course continues to develop the student’s ability to understand, speak and write in French. Students will be able to participate simply, but consistently, in conversations on everyday personal topics and to handle themselves in basic travel and social situations, among others. By the end of the course, students will be able to read non-complex texts and write short compositions.
English Composition: Expository Writing
The course is an overview of grammatical and syntactical elements, paragraphs and theme development. Expository writing is aimed to enhance students’ capacity to formulate, organize, and express thoughts logically, clearly and effectively. Students write short essays and read selected prose models.
English: Research and Writing
This course is an overview of grammatical and syntactical elements, paragraphs and thesis development used in academic writing. This course will emphasize academic writing and research. It is aimed to enhance students’ capacity to formulate, organize, and express thoughts logically, clearly and effectively using credible information sources. Students will prepare a significant research paper using a specific series of steps.
Introduction to Political Science
This course introduces students to the universal scope and methods of politics as either (a) an academic discipline, or (b) as an occupation. In practical terms, politics involves the skill, insight and astuteness of a leader or a state official engaged in politics as a career. As an academic field of study, it can be regarded partly as a social science and partly as an art. Although an individual can certainly combine both skills, it is common to our observation, that capability in one of the above does not necessarily imply success in the other. Many able politicians are unable to explain precisely why or how they do what they do. On the other hand, a great number of professional academics, skilled in the research and analysis of the operational mechanisms of the political system, would be a failure if they held political office. Since ancient times, the study and practice of politics has been concerned with power and effective forms of governance. But what seems to work in theory does not always work in practice. This course examines some of the core normative beliefs linked to democratic politics and the legitimate scope of authority upon which consensual power and allegiances rest. It challenges students to reflect on political inputs and outputs, the nature and functioning of institutions and rules, the aims of the same, and their ultimate capacity to promote human welfare and social stability. Students will approach these questions through the comparative study of a range of countries while applying the empirical principles, key concepts and the necessary theoretical frameworks associated with the science of politics.
Required Core Courses Credits:60
Accounting is called the language of business because all organizations set up an accounting information system to communicate data to help people make better decisions. This course deals with basic accounting such as analyzing, recording and processing transactions. Ethics is also included.
Principles of Business Law
The law consists of rules that regulate the conduct of individual, businesses and other organizations in society. This course is designed to give general coverage of the fundamental principles of business law. The course is designed to acquaint the student with areas of law in business such as personal business ventures. This course also addresses business ethics, e-commerce, regulatory and international issues.
This course is designed to build on your basic knowledge of accounting and economics to develop a conceptual and analytical understanding of financial management. The course focuses on financial management within small and medium sized organizations with an emphasis on current problems of finance. The recession and liquidity crisis that engulfed the U.S. and world economies in the latter part of the 2000-2009 decade are addressed. Special attention is given to the banking sector and the critical need to find funding that almost all businesses face. Ethics is also addressed.
This course provides an introduction to basic statistics. Students are expected to achieve a basic understanding of the methods of descriptive statistic summarizing data in various ways), the principles of statistical inference (constructing confidence intervals and performing hypothesis tests), and the underlying probability theory on which all inference rests. By the end of the course, students should be able to solve elementary problems using these techniques.
Human Resources Management
All aspects of human resource management including how companies interact with the environment, acquire, prepare, develop, and compensate employees, and design and evaluate work, can help companies meet their competitive challenge and create value. Meeting challenges is necessary to create value and to gain a competitive advantage. This course familiarizes students with the activities of a human resources (HR) manager and the specific problems of managing a workforce in today’s competitive environment. The course addresses the global, new economy, stakeholder, and work system challenges that influence a company’s ability to successfully meet the needs of the shareholders, customer, employees, and other stakeholders.
This course embraces holistic marketing. Holistic marketing is the development, design and implementation of marketing programs, processes and activities that recognize the breadth and interdependencies of today’s marketing environment. This course looks at strategic marketing management concepts and their application. Includes the critical role of marketing in organizational performance, market-oriented strategic planning, the application of online marketing, and the development of marketing programs to meet the needs of today’s organization.
Introduction to International Business
This course is developed to help students become better employees, more informed consumers, and/or more successful business owners in an international environment. The course is designed to help students understand the various aspects of the global business environment including organizational administration, employment opportunities available in a career in business as well as what is required to be a successful employee including the knowledge, skills and abilities to work in a culturally diverse, global workforce. Interpersonal, analytical, technical and conceptual skills necessary to be successful managers are reviewed. Some discussion around small business owners and entrepreneurship is introduced in this course. A basic understanding of international business will help students invest in the future and become informed consumers by analyzing issues such as financial structures and financing, stocks, mutual funds and other alternatives to investing in the global business environment. Other topics addressed in this course include patterns of international trade and multinational business operations.
Principles of Microeconomics
This course will explore individual economic choices and how markets coordinate the choices of various decision makers. Microeconomics explains how price and quantity are determined in individual markets. Economists use scientific analysis to develop theories or models that explain economic behavior. Throughout the course the concern will be in developing an economic relation that can be expressed in words, represented as a table of quantities, described by a mathematical equation or illustrated by a graph. The course will introduce various market systems, public policy and how the market affects international economics in terms of international trade, international finance and economic development.
Principles of Marketing
Top marketers share a common goal: putting the consumer at the heart of the market. Today’s marketing is about creating customer value and building profitable customer relationships This course introduces students to the concept and techniques of marketing in the business setting. Marketing starts with understanding consumer needs and wants, determining which target markets the organization can best serve, and developing a compelling value proposition by which the organization can attract and grow valued customers. The course provides practical examples and applications, showing the major decisions that marketing manager’s face day to day.
Principles of Macroeconomics
This course will explore the performance of the economy as a whole. Whereas microeconomics studies the individual pieces, macroeconomics puts all the pieces together to look at the big picture. Throughout the course the concern will be in developing an economic relation that can be expressed in words, represented as a table of quantities, described by a mathematical equation or illustrated by a graph. The course will examine the fundamental of macroeconomics, fiscal and monetary policy, and international economics.
Application of Computers
This course acquaints students with the four major applications of computers in business: word processing, databases, spreadsheets and presentation software using Microsoft Office. The course concentrates ion the fundamentals as it is a “hands on” course. A basic view of the operational software, Windows and an introduction to Internet Explorer is also part of this course. The course finished with an introduction to web page creation.
A capstone course is required of all bachelor degree candidates. The Capstone is a multi-disciplinary course designed by the student, approved by an Academic Counselor, and completed The course examines the strategic process and implementation of successful strategies in the highly competitive and dynamic global environment. Analyzes the impact of technology, government policy, and world economic and political forces on strategy formulation and execution. This course is the capstone course for the programs. Analytic, integrative, and decision-making skills will be exercised through the use of case analysis and decision making that will involve the core business functions, leadership challenges, and global operations.
Introduction to Tourism & Hospitality
This course traces the growth and development of the lodging industry from early inns to modern hotels and motels. The course reviews the organization of hotel operations and reviews the function of each department within a hotel/motel; rooms, security, housekeeping, food and beverage, accounting, sales, and engineering. The course also explained management processes in the hospitality industry with a historical look of key players in the industry.
Front Office Management
This course covers the organization and operation of the front office. It stresses the techniques used in maximizing the profitability of the room division by achieving the highest possible occupancy at the highest possible average rate. It develops front office computer skills and examines the roles of interpersonal skills needed in proving outstanding customer service and internet in maximizing revenues. Other topics covered include, security, accounting, human resources and revenue management.
Food & Beverage Management
This course covers the principles and practice of food and beverage control. Topics include: food and beverage cost standards, budgeting, food and beverage product control, preparation of forecasts for a food and beverage service operation, understanding principles and importance of labor cost controls. Development and use of standards and calculation of actual cost are emphasized. The application of computer software will also be examined. It is possible get a certificate from Manage First upon successful completion of their program. This course is pine part of that program.
Convention & Event Management
This course looks at the scope and segmentation of the convention and group business market. It reviews the marketing and sales strategies to attract markets with specific needs, reviews techniques to meet these needs as part of the meeting and convention service.
Cross Cultural Communications
This course will explore the different cultural norms at play when people interact. It is an introduction to the various factors which affect communication, particularly in an international context. The course will explore the relationship between the discipline of cultural anthropology, its central concept of culture and the conduct of global business. The course will present a number of different models for understanding cultural differences, including contrasting values and metaphors to help students appreciate how people from different cultures view the world from the perspective of their own cultural assumptions and how culture affects thinking and behavior. Emphasis is placed on building and maintains relationships through verbal and nonverbal communication. The course will also examine three functional processes critical to success in conducting global business: negotiating, partnering and managing.
International marketing addresses global issues and describes concepts relevant to all international marketers, regardless of the extent of their international involvement. This course covers the entire range of international marketing, beginning with start-up operations, continuing with new market entry considerations, and concluding with the international issues confronting giant global marketers. Addresses the reality of the interchange between business and government by analyzing international marketing issues from both the business and policy perspective; integration of the societal dimensions of diversity, environmental concerns, ethics, and economic transformation.
Leadership & Management in Hospitality & Tourism
This course is designed to acquaint students with the changing nature of leadership, management, and quality issues facing today’s hospitality industry. In-depth coverage of topics such as the Malcolm Baldrige National Quality Award, power and empowerment, communication skills, goal setting, high-performance teams, challenges of diversity, managing organizational change, and strategic career planning, will provide the student with the knowledge and skills needed to lead a hospitality organization in the challenging and demanding environment.
Internship in hotel management field. Supervision and written project required. Certain work restrictions may apply.
Accounting is called the language of business because all organizations set up an accounting information system to communicate data to help people make better decisions. This course deals with in-depth discussion of long-lived assets, bonds, stockholders’ equity, etc.; and introduces cost accounting concepts, analysis of financial statements, and income taxes. Ethics is also included.
BA 370 **
This course introduces the student to the fundamental principles of business communication and prepares students for the communication challenges in the workplace. The course aims to improve the student’s ability to write well-organized, effective business messages, including letters, resumes, memorandums, and reports. Strategies and techniques will be analyzed for communicating in a range of typical business situations. This course includes writing and presentation practice.
BA 384 **
This course embraces organizational behavior. Organizational behavior is the multidisciplinary field that seeks knowledge of behavior in organizational settings by systematically studying individual, group and organizational processes. This course focuses on group behavior and the leadership that is necessary to transform human resources into effective organizational entities. It is a subset of overall business administration and management, which emphasizes the theory and practice that relate to individuals interacting in the work environment. Case studies, films and guest speakers may be included.
BA 369 **
Introduction to Sustainable Development
This course studies the environmental, economic, and social dimensions of sustainable development. Empirical studies are combined with case studies to illustrate the multifaceted variables of sustainability that interface on a global scale. The course includes an examination of the patterns of consumption, production, and distribution of resources. Ethics and social responsibility are addressed.
This course is designed to keep students knowledgeable about cultural, legal, political, and social differences among countries so they can be informed employees in the global workplace. The course uses case studies to explore how firms address cultural, legal and technological differences among countries. International trade and investment conflicts, natural and man-made disasters, as well international trade statistics, exchange rates, expatriate costs of living and political unrest is also explored.
Entrepreneurship & New Ventures
This course is designed to follow the entrepreneurial process. The entrepreneurial process has four distinct phases including identification and evaluation of the opportunity, development of the business plan, and determination of the required resources and management of the resulting enterprise. This course takes a disciplined and practical look at the entrepreneur and small business enterprise. Characteristics of the entrepreneur; rewards and pitfalls of new businesses; basic planning techniques for new successful business venture and ending that venture are among the areas explored in this course.
This course addressed the ways in which social structuring, social assumptions, and intercultural language usage bears on interactions between members of different cultures. This course is the culmination of foundational principles presented in the core General Education coursework expressed in terms of intercultural contexts. The emphasis is on interdisciplinary activities in the fields of communication, sociology, psychology, technology, and research. Students employ critical thinking and analytical skills to evaluate and integrate diverse ideas within various cultural backgrounds.
European History: Napoleonic Period to the Present
The course provides a survey of European history from Napoleonic Period to Present. This course familiarizes students with the mainline political, socio-economic and cultural development in this time period. Religious and military history is covered as well. It also shows students how Europe evolved from the fall of the Roman Empire through the Early Modern era. This course should provide students with general background material, serving as a compliment to their area of concentration or ad an introduction to further work in history or related fields.
This course is an introduction to the main concepts in psychology applicable to “industry” and “employment.” Industrial/organizational psychology is the science of people at work and it is the application of psychological principles of organizational and work settings. In 2010, the U.S. Department of Labor listed industrial/organizational psychology as one of the most rapidly growing occupations. Many topics are covered in this class, ranging from methods of hiring employees to theories of how organizations work. The course is concerned with helping organizations get the most from their employees as well as helping organizations take care of employee health, safety and well-being.
Selected Topics in International Relations
This course is designed to allow a thorough evaluation and analysis on a specific institution e.g. European Union, NAFTA, Mercosur; a region of the world e.g. Middle East, Africa, South East, South America; or on a topic such as global terrorism, global inequality and poverty, global crime, globalization of disease, or weapons proliferation.
FR201, GE201, SP201
Intermediate Foreign Language 1 or any 200-400 Electives
This course aims at giving students an intermediate level in spoken and written French. They are taught complex grammar and vocabulary, reinforced with the use of audio and video to improve their listening comprehension.
FR202, GE202, SP202
Intermediate Foreign Language 2 or any 200-400 level Electives
This course aims at giving students an upper intermediate level in spoken and written French. They are taught complex grammar and vocabulary, reinforced with the use of films to improve their listening comprehension.
International Relations of the Pacific Rim Region
An analysis of the historical, political, cultural, military, and economics aspects of the Pacific Rim. The relationship between the Pacific Rim and the United States, the EC and the global economy. A special study of the impact of the end of the Cold War on the region and the economic collapse following an unprecedented growth in the economics of the Pacific Rim.
The European Union
Introduces students to the economic, political and social forces that have combined, within Europe, over the last 50 years, to produce the political entity now called the European Union.
The Middle East
Survey course of Middle Eastern political, economic, religious, and cultural history with emphasis on the period after 1945. The importance of tradition and historical memory in the politics of the area, and the cultural and development relations with the West. Rise and fall of the area’s empires, the imperial rivalries of the Great Powers, Cold War Alignments, Islamic resurgence, and more recent events. Connections between current trends and developments in the Arab world of North Africa.
Total Credits: (** Required if taking the Roehampton Degree)120
The Bachelor of Science in International Hospitality and Tourism Management program at Schiller International University Tampa Bay, Florida has been placed on student achievement show-cause by our accreditor, the Accrediting Council for Independent Colleges and Schools (ACICS) due to material noncompliance with its retention rate standard of 60%.
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